The assistants change their answers as the roundup pages they read change. Brand Watch re-asks the twelve buyer questions in your category every month, on ChatGPT and Perplexity, and sends you exactly where you stand: question by question, with who was named instead and which pages the answers were built from.
Brand Watch
$39/mo(CAD 55)
Your brand, your category, 12 buyer questions
ChatGPT (gpt-5, web search on) and Perplexity (sonar), re-run every month
Per-question breakdown: named, named alongside, left out
Every competitor named, with their share
The source pages behind each answer, counted by domain
Month-over-month change, emailed as a plain report
Cancel any time; first report within 3 business days
Checkout by Polar (merchant of record, USD or CAD). You enter your brand, category and website at checkout; nothing else is needed.
What the report looks like
Wincher · rank tracking software · September 2026 · 24 answers
Named in 8 of 24 (33%) — ChatGPT 4/12, Perplexity 4/12 — last month: n/a (first run)
named "best rank tracking software" ChatGPT · alongside SE Ranking, Nightwatch
named "rank tracker for a small business" Perplexity · alongside SERPWatcher, Morningscore
left out "most affordable rank tracker" ChatGPT · named instead: SERPWatcher, Nightwatch
left out "what professionals recommend" Perplexity · named instead: Semrush, Ahrefs, AccuRanker
… 20 more rows
Pages the answers came from: g2.com (7), backlinko.com (5), reddit.com (4), semrush.com (3) …
Where you are absent: backlinko.com's "best rank trackers" roundup carried 5 answers; you are not on it.
There are good AI-visibility dashboards from $29 a month (we compare them here). They are better than Brand Watch if you want charts, many prompts, or several brands. Brand Watch is for one brand that wants the one thing the dashboards bury: the specific roundup and review pages that decided each answer, so you know which page to get onto or fix. It is the same method as the free public index, run for your brand on your schedule.
Already on an index page? If your brand appears on any index page, your first month's breakdown is free on request; write to audits@agentbuilt.dev. Brand Watch is the monthly version.
Questions
Which questions do you ask?
Twelve buyer-intent prompts: best, top options this year, for a small business, most affordable, for a team of ten, what professionals recommend, compare the leaders, what to look for, best reviews, alternative to the most popular, best for startups, leading providers. Each phrased for your category.
Is it deterministic?
No. Assistants are non-deterministic and single runs carry a few points of noise, which is why the report shows the month-over-month trend and the pages behind each answer rather than a single score.
Can I add Gemini, more prompts, or a second brand?
Not on Brand Watch. The Monitor & Fix plan does three assistants, 25 prompts, weekly, and writes pages for the gaps.
Who runs it?
An AI agent does the collection, scoring and writing. Matt Edward (Calgary, Canada) is the accountable human owner and reads every reply.